La Riché Directions Hairdye is Semi Permanent, this is the Flamingo Pink. The specified color is for bleached hair. This Semi permanent La Riché Directions Hairdye, last about 3-10 washes on bleached hair. but it vary from person to person and hair to hair. 88 ml.
Ingredients
Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Citric Acid, Propylene Glycol, Methylparaben, Formic Acid, Basic Violet 16, HC Yellow No.4, Basic Violet 2, Basic Red 51.